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Cereal Partners Worldwide

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Title: Cereal Partners Worldwide  
Author: World Heritage Encyclopedia
Language: English
Subject: Nestlé, Nido, Libby's, Gerber Products Company, Nespresso
Collection: Breakfast Cereal Companies, Food Companies of Switzerland, General Mills Cereals, Nestlé Brands, Swiss Brands
Publisher: World Heritage Encyclopedia

Cereal Partners Worldwide

The logo of Cereal Partners Worldwide

Cereal Partners Worldwide S.A. is a joint venture between General Mills and Nestlé, established in 1991 to produce breakfast cereals. The company is headquartered in Lausanne, Switzerland, and markets cereals in more than 130 countries (except for the U.S. and Canada, where General Mills markets the cereals directly).

The company's cereals are sold under the Nestlé brand, although many originated from General Mills and some, such as Shredded Wheat and Shreddies, were once made by Nabisco. In Australia and New Zealand, some of CPW's products are sold under the Uncle Tobys brand.

The company's UK division is based in Welwyn Garden City.

External links

  • Cereal Partners UK
  • Nestlé Cereals website on Cereal Partners

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