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NFL Today

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Title: NFL Today  
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NFL Today

The NFL Today is also the name of the radio show that corresponds with the television show.
The NFL Today
Logo used since 2006
Format National Football League
Created by CBS Sports
Starring James Brown
Dan Marino
Shannon Sharpe
Boomer Esiason
Bill Cowher
Jason La Canfora
Jim Rome
Opening theme See NFL on CBS music
Country of origin United States
Location(s) CBS Broadcast Center, New York City
Running time 45 min
Original channel CBS (1961–1993; 1998–)
Picture format 480i (SDTV),
1080i (HDTV)
Original run Pro Football Kickoff
September 17, 1961
The NFL Report/Today
September 13, 1964 – January 13, 1974
The NFL on CBS
September 15, 1974 – December 29, 1974
The NFL Today
September 21, 1975 – January 23, 1994; September 6, 1998 – present
External links

The NFL Today is an American sports series that precedes the American football program The NFL on CBS on CBS Sports. The program usually airs at noon (ET) on Sundays of the National Football League regular season, and airs live in all time zones. The hosts and studio analysts on the program comment on the latest NFL events and make their game predictions.

Broadcast history

Dawn of the pregame format (1961–1974)

On September 17, 1961, CBS Sports broadcast the first remote 15-minute pre-game show, the first of its kind on network sports television. Pro Football Kickoff (with host Johnny Lujack) originated from NFL stadiums around the country with a comprehensive look at all the day's games. This show was succeeded in 1962 and 1963 by NFL Kickoff (with Kyle Rote hosting).

During the 1964 season, Frank Gifford began hosting NFL Report, which later that season would be retitled The NFL Today. This version of The NFL Today[1] was a 15-minute, regional sports program that presented interviews with National Football League players and coaches, and news and features about the NFL. In 1967, The NFL Today expanded to a 30-minute format preceding game coverage.

On September 20, 1970, The NFL Today signed industry-pioneering women: Marjorie Margolies, who produced and reported features and actress Carole Howey, who also reported. Margolies would win election to the U.S. House from Pennsylvania in 1992 as Marjorie Margolies-Mezsvinsky.

In 1971, Jack Whitaker and Pat Summerall took over hosting duties on The NFL Today from Frank Gifford, who left CBS to call play-by-play on ABC's Monday Night Football.

In 1973, The NFL Today began originating from CBS' New York studios. It now included reports from stadiums around the country. The program continued to be pre-recorded in advance of game day each week.

In 1974, CBS abandoned the pre-recorded NFL Today show and its quickie wrap-up show, Pro Football Report, for a live, wrap-around style show entitled The NFL on CBS. It would start one-half hour before kickoff of either the singleheader or doubleheader telecast (12:30, 1:30 or 3:30 p.m. Eastern Time). On September 15, 1974, the revamped program debuted with a new three-segment format: highlights of the day's games and commentary, special features shot during the week, and a third segment covering the day's sports news, including scores and highlights at halftime. The hosts were Jack Whitaker (brought into the studio after quite a few years at play-by-play) and Lee Leonard. The show broke ground in a number of ways: Being live, showing half-time highlights of other CBS games, and then wrapping up as a post-game show. CBS no longer called its stadium studios or its pre-game set CBS Control, but the CBS Sports Center. There would also no longer be a third member of an on-air crew stationed at CBS Control providing scores, halftime info and - time permitting - post-game interviews, a position often held by Dick Stockton during his early days at the network.

Musburger and Cross (1975–1989)

The NFL Today title was reinstated in 1975, a year in which it won 13 Emmy Awards, with former WBBM-TV and KNXT sportscaster/anchorman Brent Musburger (previously a play-by-play announcer for CBS) serving as host, former NFL player Irv Cross as analyst, and former Miss America Phyllis George as one of the reporters. Sports bookie Jimmy Snyder, nicknamed The Greek, joined in 1976. Jack Whitaker also contributed to the program as an occasional reporter and essayist during this period.

By this time, the show began the complex process of producing three separate live pregame, halftime and postgame programs for 1:00 p.m. and 4:00 p.m. games. Also for the first time, signature musical pieces are produced for NFL coverage.

1979 was the first year the Sports Emmy Awards were awarded to sports broadcasts; among the recipients was The NFL Today.

Phyllis George was replaced by former Miss Ohio USA Jayne Kennedy for the 1978 and 1979 seasons, and left the program after the 1983 season. Jimmy Snyder was dismissed by CBS Sports at the end of the 1987 season, one day after making comments about racial differences among NFL players on Martin Luther King, Jr. Day in 1988.

Gumbel and Bradshaw (1990–1993)

After the 1989 NFL season, Musburger was abruptly fired following a power shift at CBS on April 1, 1990, while Cross was demoted to the position of game analyst. They were replaced by former ESPN football analyst and WFAN morning host (and brother to Bryant Gumbel) Greg Gumbel, famous former Pittsburgh Steelers quarterback Terry Bradshaw and longtime sportswriter Lesley Visser,[2] bringing a female reporter back to The NFL Today for the first time since Phyllis George went on maternity leave during the 1983 season.

After the 1993 season, CBS Sports' contract with the NFL to transmit NFC games ended, and the NFC rights were passed to Fox Sports. The NFL Today had a four-year break along with The NFL on CBS from the 1994 to the 1997 NFL seasons. Gumbel went over to NBC Sports, Bradshaw to Fox NFL Sunday and Visser to Monday Night Football on ABC. Gumbel and Visser would eventually return to CBS.

CBS reacquires rights (1998–present)

In 1998, NBC Sports' AFC contract expired, and CBS Sports took over the rights to telecast its games.

In November 2004, the NFL signed 6-year contracts with CBS Sports ($622.5 million per year) and Fox ($712.5 million per year) to continue broadcasting their respective AFC and NFC games from the 2006 to the 2011 seasons.

Regular segments

The show includes segments like Chalk Talk, in which commentators and program guests discuss team strategies, and Outside the Huddle with computer-animated PUNT TV pregame host Thurston Long, who makes fun of people around the NFL. He is electronically rendered by animators of Scripted Improv Media, Synergistix Media, and of Viacom (VIA), the publicly traded company that owns CBS itself, and with the help of animators and animation software of face2face, a joint venture of Lucent Technologies and other investors.[3] On June 15, 2005, Viacom announced the spin-off its CBS division, which marked the end of Outside the Huddle.

The commentators of The NFL Today also comment on The NFL on CBS on game updates, on the Verizon Halftime Report and on the Subway Postgame Show.

At the start of that same 2003 regular season, CBS Sports introduced the new theme song Posthumus Zone for The NFL Today and for The NFL on CBS. The song was made by Los Angeles electronica group E.S. Posthumus, which is so named because it composes songs that have dead ancient cities as a motif. In 2006, E.S. Posthumus released their second CD, Rise to Glory, with the Posthumus Zone on it and with a remix of the Posthumus Zone called Rise to Glory. The song Rise to Glory was also featured on The NFL Today and on The NFL on CBS during the 2005 NFL season.

Studio sets

Nowadays, the program usually runs on Sunday at noon, Eastern Time, and lasts one hour. The outdoor studio,[4] which was used during the fall, was set up on Sunday mornings at a plaza in front of the reflecting glass structure of the Apple Store in the General Motors Building, at 767 5th Avenue and 59th Street (see the [5] at Google Maps), next to the southeast corner of Central Park. The winter studio is Studio 43 of the CBS Broadcast Center.[6] However, starting in 2005, The NFL Today was broadcast from Studio 43 all year round. The current studio set for The NFL Today debuted the following season (2006), the same year the show began broadcasting in HD.

Under Jim Nantz (1998–2003)

Greg Gumbel came back from NBC Sports to work as the lead play-by-play announcer for The NFL on CBS. Jim Nantz became the studio host. Incidentally, during the 1993 season, Jim Nantz filled-in for his predecessor, Greg Gumbel while Gumbel was away covering the American League Championship Series for CBS.

During the 1998 NFL season, when the show returned, newcomer Bonnie Bernstein joined the both the show and the network. She only appeared on the show for one season until moving on to the NFL sidelines for the 1999 season. She would eventually returned to the show in 2004 and 2005.

In the meantime there have been eleven studio analysts on the program. The original lineup consisted of Nantz, Marcus Allen, Brent Jones, and George Seifert and did not last past that season. In fact, only Nantz returned to the pregame the next season, being joined by former CBS College Football Today studio analyst Craig James, former CBS and NBC color commentator Randy Cross and former Fox analyst Jerry Glanville.

During the 2000 NFL season, Lesley Visser returned to CBS Sports/The NFL Today after a 6-year hiatus. Visser served as a feature reporter on the show. Visser briefly left the show in 2004 and 2005 as she left to work as the lead reporter for top NFL games. She returned to the show in 2006 and she continues that role today.

The pregame was rebooted again after the 2001 season with Dan Marino and Boomer Esiason joining Nantz, 2000 addition Mike Ditka and 2001 addition Deion Sanders. Sanders left the broadcast team after Super Bowl XXXVIII to return to the NFL, playing 2004 with the Baltimore Ravens. Nantz would follow shortly thereafter, being promoted to lead play-by-play broadcaster.

Under Greg Gumbel (the second time, 2004–2005)

With Nantz moving to the lead broadcast team alongside Phil Simms, Gumbel returned to the studio to replace him. To replace the departed Sanders, Shannon Sharpe joined the team and has been there ever since. Sharpe's critics say that his broadcasting skills are hurt by his poor grammar and enunciation of words (Sharpe has a very noticeable lisp and drawl). A satirical article on The Onion joked "CBS Producers Ask Shannon Sharpe To Use At Least 3 Real Words Per Sentence." [7]

During the 2004 NFL season, Bonnie Bernstein took over Lesley Visser's spot on the show while taking over Armen Keteyian's spot as the lead sideline reporter for the NFL on CBS teaming up with Nantz and Simms while Keteyian takes over Bernstein's spot on the No. 2 announce team. Those three held their positions for two seasons. This was Bernstein's return to The NFL Today after five seasons on the sidelines while Visser returned to the sidelines after a brief hiatus of four years.

Under James Brown (2006–present)

On February 6, 2006, CBS Sports announced the hiring of James Brown, who moved from studio host of Fox NFL Sunday to the host of the The NFL Today. Greg Gumbel moved back to play-by-play, teaming with Dan Dierdorf on the second team replacing Dick Enberg.

As previously mentioned during the 2006 NFL season, Lesley Visser returned to The NFL Today after a two-year hiatus. Visser once again served as Feature Reporter. She continues to hold that position today. Bonnie Bernstein left the network to pursue other broadcasting opportunities. Aside from Visser returning to the show, Sam Ryan joined CBS Sports/The NFL Today as she joined the network in June 2006. Ryan left the network after the 2010 NFL season.

In 2007, CBS added a fifth member to its studio analyst table by adding recently retired coach Bill Cowher.

The Super Bowl Today

The Super Bowl Today[8][9] is a triennial edition of the NFL Today broadcast on Super Bowl Sunday, generally from the site of the game. The Super Bowl Today is only broadcast during years when CBS has rights to televise the Super Bowl.

Table of studio hosts and analysts

See also


  1. NFL Today - CBS
  2. Schedules - CBS
  3. The NFL Today weekly transcripts 2004: Wk Wild Card
  5. The NFL Today marks 40th year
  6. History of Network NFL Pre-Game shows

External links

  • Internet Movie Database

Template:CBSNetwork Shows (current and upcoming)

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