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North East Mall

North East Mall
North East Mall back in 1999, in the photo is Montgomery Ward before their demise.
Location Hurst, Texas in Tarrant County, U.S.
Opening date March 25, 1971 or
March 25, 1972
(sources differ)
Developer Simon Property Group
Management Melvin Simon and Associates
Owner Simon Property Group
Architect Omniplan
RTKL Associates
No. of stores and services 169
No. of anchor tenants 15
Total retail floor area 1,749,000 sq ft (162,500 m2)[1]
No. of floors 1

North East Mall is the fourth largest enclosed shopping mall in the State of Texas located in the City of Hurst. It is the 47th-largest mall in the United States according to Esri.[2] It is 10 miles (16 km) west of the Dallas/Fort Worth International Airport and 10 minutes east of Downtown Fort Worth.

Department stores as of 2006, include Dick's Sporting Goods, Dillard's, JCPenney, Macy's, Nordstrom and Sears. Adjacent to the mall is the Rave Cinemas with 18 screens and the Shops at North East Mall which include big-box stores such as Barnes & Noble, PetSmart, Michael's, Bed Bath & Beyond, Pier 1 Imports, ULTA Beauty, Old Navy, Lifeway Christian Resources, DSW Shoe Warehouse and Best Buy. The mall is owned by the Indianapolis-based Simon Property Group and the architecture was designed by Omniplan and the RTKL Associates[1][3] who both have operations in Dallas, Texas, which is 26.1 miles (42.0 km) east of the mall. Since 1997, the mall faces competition with Grapevine Mills, its sister mall also owned by Simon, which is located in Grapevine, Texas, a more affluent city than Hurst.


  • History 1
    • 1970–98: Beginnings 1.1
    • 1998–Present: Expansions 1.2
  • Reception 2
  • Anchors 3
    • The Mall 3.1
    • Minor anchors 3.2
    • The Shops at North East Mall 3.3
    • Alumni Anchors 3.4
  • See also 4
  • References 5
  • External links 6


1970–98: Beginnings

The center originated with a Leonard's department store, the Fort Worth-based chain's third location. This store was dedicated July 10, 1970. A single level mall of eighty inline stores was added, which officially opened March 25, 1971 or 1972. This included a Fort Worth-based Stripling's (inaugurated March 18, 1971) and J.C. Penney (which commenced operation November 3, 1971). North East Mall now encompassed 750,000 leasable square feet. Sears and Montgomery Ward stores were added, which opened in August 1978. This expansion also added twenty store spaces and the United Artists Cinema 6.

The gross leasable area of the mall now stood at 1,300,000 square feet (120,000 m2), with 106 inline stores. The mall office is located near Sears.[4]

Gap at North East Mall in the Dillard's wing.

Dillard's bought the Leonard's chain in 1974 and re-branded all stores in 1975. In 1986, they reconfigured their existing North East Mall store as a Dillard's Women's. The vacant Stripling & Cox became a Dillard's Men's. In 1977, Fort Worth's Dunlap's had acquired the W.C. Stripling Company (Stripling's). Another local chain, R.E. Cox and Company (Cox's), was bought in 1981. These chains were merged into Stripling & Cox in 1983, the North East Mall store was later shuttered in January 1986. The existing J.C. Penney had been expanded by 83,000 square feet (7,700 m2) in 1996.

1998–Present: Expansions

The photo was taken on 3 February 2013 in the Dick's Sporting Goods court.

In October 1998, a 200 million dollar renovation and expansion of North East Mall got underway. Dillard's built a new 3-level store, consolidating the two existing locations, which held its grand opening on October 1, 1999.[5] Four parking garages were also constructed as part of the 1998–2001 remodeling. The old Dillard's Women's was partially demolished. A new South Wing was built, containing 28 store spaces. This connected to the new Dillard's and a new Foley's, which was built in part of the old Dillard's spot. The Foley's store was dedicated on October 16, 2001.

The vacant Dillard's Men's, on the west end of the mall, was knocked down and replaced by Nordstrom, this made North East Mall the first mall in Tarrant County to have such an upscale retailer, the store held its official opening on March 22, 2001.

Montgomery Ward had been shuttered in February 2001. There was talk of the store being renovated -and reopened- by Lord and Taylor, but this did not come to fruition.[6] Despite that, North East Mall held its official re-dedication on September 15, 2001, the center encompassed 1,749,000 leasable square feet and 168 stores and services. It was now the second-largest enclosed shopping mall in the Dallas–Fort Worth metroplex and the second-largest in Texas, following The Galleria in Houston.

On the north end of the mall, New York City-based Saks Fifth Avenue built a store, taking some previous mall store space. This location opened for business September 16, 2001 although it was under negotiations to open a week later after the September 11th attacks, which caused some nationwide retail sales to dramatically decline. The mall and RTKL Associates was nominated on the 2002 Annual SADI Awards in Nominees by Project. The vacant Montgomery Ward building was torn down in 2003 and replaced with the Rave North East Mall 18 megaplex cinema, dedicated on November 4, 2004.

The Saks Fifth Avenue store closed on September 16, 2006,[7] and was quickly retenanted by Dick's Sporting Goods in 2007, a few months after their closure.

On May 29, 2013, Rave Cinemas was fully acquired by Plano-based Cinemark Theatres, making the Rave Cinemas convert to a Cinemark Theatres, without changing its nameplate, it remains as a brand of Cinemark.

On January 23, 2014, Dallas Morning News reported that new additions were coming to North East Mall, which are expected to open Spring of 2014. A urban bar, Bar Louis is currently under construction and is planned to be located nearby the Rave Cinemas and Dillard's. Rue 21 is being added to the Dillard's wing nearby Charming Charlie. Lifeway Christian Resources is building a new store near Ulta and Dillard's at the Shops at North East Mall.[8] On January 27, 2014, CBS 11 DFW reported that the construction on State Highway 183 is decreasing the population of the Mall, as well the sales.[9]

On June 30, 2014, it was reported by the Fort Worth Business Press that according to Simon, new additions were coming to the mall, with White House Black Market and Gameday Connexion being added. Yogurtland will be added at the Shops at North East Mall between Starbucks and Smoothie Paradise.[10]

In April 2015, Cinemark Theatres announced that the North East Mall 18 has underwent a complete auditorium remodel and that it would offer guests brand new oversized, plush, electric-powered Luxury Lounger recliners with cup holders and footrests.[11]


The mall received generally positive reviews receiving 3 stars out of 5 Stars.[12] complementing its high-end stores, but mixed remarks about the Food Court. In 2009, the mall was voted "Best Retailer Mall or Major Retail Center" in Tarrant County by the Fort Worth Star-Telegram.


The Mall

  • Dick's Sporting Goods (164,000 sq ft (15,200 m2) (in former Saks Fifth Avenue space, opened in 2007, a few months after their closure)
  • Dillard's (310,000 sq ft (29,000 m2) (opened in 1999 as Tarrant County's largest Dillard's store with three floors)[1]
  • JCPenney (250,700 sq ft (23,290 m2) (two floors)
  • Macy's (232,800 sq ft (21,630 m2) (Three floors)
  • Nordstrom (142,400 square feet (13,230 m2) (opened in 2001 with two floors)
  • Rave North East Mall 18 (103,000 sq ft (9,600 m2) (opened in November 2004, with eighteen screens)
  • Sears (164,100 sq ft (15,250 m2) (opened in 1977 with two floors)[1]

Minor anchors

The Shops at North East Mall

Alumni Anchors

See also


  1. ^ a b c d e
  2. ^ "Fifty Largest Shopping Malls in the United States - ESRI". 2012. Retrieved January 30, 2014. 
  3. ^ "North East Mall". Simon Malls. Retrieved December 1, 2012. 
  4. ^ "North East Mall Map". Retrieved October 3, 2012. 
  5. ^
  6. ^
  7. ^
  8. ^ "New additions coming to North East Mall corridor in Hurst - Dallas Morning News". Dallas News. January 23, 2014. Retrieved January 30, 2014. 
  9. ^ """City Campaign Aimed At The "Construction Weary. CBS DFW. January 27, 2014. Retrieved January 30, 2014. 
  10. ^ "North East Mall to gain new retailers". June 30, 2014. Retrieved July 15, 2014. 
  11. ^ "Home » Company News » Cinemark to Unveil New Recliner Seating and Remodeled Auditoriums in Fort Worth and Hurst Theatres". Business Wire. April 14, 2015. Retrieved 17 May 2015. 
  12. ^ "North East Mall".  
  13. ^

External links

  • North East Mall home page
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