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Advance Publications, Inc., is an American media company owned by the descendants of S.I. Newhouse Sr., Donald Newhouse and S.I. Newhouse, Jr. It is named after the Staten Island Advance, the first newspaper owned by the Newhouse family, and where the mailing address for Advance Publications is listed on paper (although Advance does not have an official headquarters).[2] As of November 2012, it was ranked as the 52nd largest private company in the United States according to Forbes.[3] Crain's ranked Advance Publications the 4th largest private company in the NY area in 2012. In addition to holding publishing and communication assets, Advance serves as the holding company for the family's 31% stake in cable entertainment company Discovery Communications.[4]