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American Film Producers (X) Management (X) Education (X)

       
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Trendsiters Digital Content and Web Technologies

By: Sam Vaknin

...rs between the types of intermediaries are blurred. Barnes and Noble (the American bookstores chain) has, in effect, become a publisher. Many publis... ... The result was a globe encompassing network of academic institutions. The American Pentagon established the network of all networks, the ARPANET. Ot... ...lterior motives of members of the ruling political echelons (the infamous American Paranoia), a lack of variety and of catering to the tastes and in... ...("safety in redundancy"). They contain Web pages, television programming, films, e-books, archives of discussion lists, etc. Such materials can help... ...l, the costs of production are lower (with the exception of the music and film industries), the marketing channels more numerous (half of the income... ...processes, books, newspapers, any printed matter, works of art and music, films (which, at their beginning were not considered art), software, softwa... ... What does PG intend to do about the legislative asymmetry between content producers and creators - and content consumers? Lobby Congress? Testify? P... ...ly available, from anyone at any price. The only benefit accrues to media producers, who restrict the quantity of available prior materials so that ... ... outcome of disrespect towards content intermediaries such as publishers, producers, and retail outlets. I don't know for sure because there is no r...

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The Marketing of Ideas and Social Issues

By: Seymour Fine

...ing 33 Advocacy 33 Fundraising 33 Nonmarketing Exchanges 34 SUMMARY 35 3 IDEA PRODUCERS 36 THE EMERGING CONCEPT SECTOR 36 Government, a Specia... ...to The New State of the Economy (Allvine and Tarpley 1977), Philip Kotler wrote: Americans will have to pay more attention to resource conservation... ...lives. (p. xiii) In the book the authors succinctly speak of reformulation of the American Dream such that our society will have “to expect less in... ...intended to be fruitful and multiply ("Save the Whales" 1979): The materialistic American dream, while dominant, is not universal. Young adults sh... ...profit inspired, they have a place in cell (7). When adoption becomes widespread, producers of fashion apparel quickly capitalize on the populariza... ...s as applied to ideas are taken up in the next part of this book. 36 3 IDEA PRODUCERS THE EMERGING CONCEPT SECTOR This chapter explores a s... ... crime and violence. There is 80 some evidence negating the effectiveness of films as idea channels (Brembeck and Howell 1976, p. 39). On the...

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