World Library  
Flag as Inappropriate
Email this Article

Wbfm

Article Id: WHEBN0012634751
Reproduction Date:

Title: Wbfm  
Author: World Heritage Encyclopedia
Language: English
Subject: Sheboygan, Wisconsin, List of radio stations in Wisconsin, WLDB, Midwest Communications, B93
Collection:
Publisher: World Heritage Encyclopedia
Publication
Date:
 

Wbfm

WBFM
City of license Sheboygan, Wisconsin
Broadcast area Sheboygan County
Branding Sheboygan's Country, B-93.7
Slogan "Your 12 in a row station"
Frequency 93.7 (MHz)
First air date 1993 (as WWJR's second frequency),
1997 as WBFM
Format Country music
ERP 6,000 watts
HAAT 77 meters
Class A
Transmitter coordinates

43°43′14″N 87°44′4″W / 43.72056°N 87.73444°W / 43.72056; -87.73444

Callsign meaning B-93 FM
Former callsigns WWJR (1993-1997)
Owner Midwest Communications
Sister stations WHBL, WHBZ, WXER
Website b93radio.com


WBFM is a country music station licensed to Sheboygan, Wisconsin. The station broadcasts at 93.7 MHz, on the FM dial. WBFM-FM is owned and operated by Midwest Communications under the sub-branding of Sheboygan Radio Group, which owns seven radio stations in Northeast Wisconsin and three other radio stations in the Sheboygan market. It shares studios with WHBL, WXER, and WHBZ on Washington Avenue in Sheboygan, with the station's transmitter and antenna based behind the studios.

History

The station was created as the second iteration of heritage station WHBL's FM sister WWJR in 1993 as part of a large frequency swap in northeastern Wisconsin that also involved WKTT moving from 103.1 to 98.1, and WWJR from 97.7 to the new 93.7 frequency to facilitate the creation of Kaukauna-licensed WOGB on 103.1. For the first four years of 93.7's history as WWJR, it carried a basic adult contemporary format.

In early 1997, the Walton family, the longtime owners of WHBL and WWJR acquired the license for a new station licensed to Sheboygan Falls at 106.5, which would transmit, like WHBL and WWJR, from their Washington Avenue three-tower array site on Sheboygan's south side. The Waltons determined that Sheboygan County was underserved by the lack of a locally-based country music station, and at that time country listenership in the area was mainly split several ways in all areas of the county among WKTT and WCUB to the north from Manitowoc County, and West Bend's WBWI-FM and WMIL-FM from Waukesha-Milwaukee to the south.

On April 7, 1997, another frequency swap took place with the launch of 106.5. WWJR's format and calls were moved to 106.5, with 93.7 becoming a new radio country station, "B-93", taking the calls WBFM and mainly airing live programming during the day and voicetracked programming in the overnight hours. WWJR would switch to an active rock format at the end of 2000 as "The Buzz" under the calls WHBZ, while WKTT would end up converting to adult contemporary as WLKN in 2003 as WBFM's stronger signal in Manitowoc reduced the ratings for WKTT after their launch and to fill the AC hole left by WWJR's demise.

Besides the purchase of the Walton stations by Midwest Communications in 2000, the addition of some voicetracked shifts from Midwest stations in Green Bay and Wausau, along with a current weather forecasting agreement with WLUK-TV in Green Bay, WBFM has remained relatively unchanged in format since April 1997. A minor change of branding with the decimal number was added in mid-2007 to avert any confusion with Milwaukee's WLDB (93.3), which goes by the branding "B93.3".

External links

  • WBFM official website
  • Query the FCC's FM station database for WBFM
  • Radio-Locator information on WBFM
  • Query Nielsen Audio's FM station database for WBFM
This article was sourced from Creative Commons Attribution-ShareAlike License; additional terms may apply. World Heritage Encyclopedia content is assembled from numerous content providers, Open Access Publishing, and in compliance with The Fair Access to Science and Technology Research Act (FASTR), Wikimedia Foundation, Inc., Public Library of Science, The Encyclopedia of Life, Open Book Publishers (OBP), PubMed, U.S. National Library of Medicine, National Center for Biotechnology Information, U.S. National Library of Medicine, National Institutes of Health (NIH), U.S. Department of Health & Human Services, and USA.gov, which sources content from all federal, state, local, tribal, and territorial government publication portals (.gov, .mil, .edu). Funding for USA.gov and content contributors is made possible from the U.S. Congress, E-Government Act of 2002.
 
Crowd sourced content that is contributed to World Heritage Encyclopedia is peer reviewed and edited by our editorial staff to ensure quality scholarly research articles.
 
By using this site, you agree to the Terms of Use and Privacy Policy. World Heritage Encyclopedia™ is a registered trademark of the World Public Library Association, a non-profit organization.
 


Copyright © World Library Foundation. All rights reserved. eBooks from Project Gutenberg are sponsored by the World Library Foundation,
a 501c(4) Member's Support Non-Profit Organization, and is NOT affiliated with any governmental agency or department.