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CNN Sports Illustrated (CNNSI) was a 24-hour sports news channel. It was created by Time Warner, bringing together its CNN and Sports Illustrated brands and related resources. It was launched on December 12, 1996.[1]
CNN/SI aimed to provide the most comprehensive sports news service on television, bringing in-depth sports news from around the world, and integrating the Internet and television.[2]
What led to CNN/SI's demise was that it had the misfortune of being created at about the same time as all-sports news rivals ESPNews and Fox Sports Net's National Sports Report. Though CNN/SI could boast of exclusives such as the tape of Indiana University player Neil Reed, appearing to be choked by former coach Bob Knight, the channel reached about only 20 million homes, not enough to receive a rating by Nielsen Media Research, which was a killer with sponsors. ESPNews benefited from the leverage ESPN (86.5 million homes) has with cable operators. In contrast, news channel parent CNN didn't have the same clout with cable operators for its all-sports news channel. The sudden end of CNN carrying their flagship sports program, Sports Tonight (which had already been retooled to compete with SportsCenter) in the wake of the September 11 attacks was likely the death knell for CNN/SI, which lost all connections to their mother network.[3]
In its dying days, Sports Tonight was exclusive to CNN/SI. CNN/SI added NASCAR qualifying,[4] Wimbledon matches,[5] National Lacrosse League matches,[6] and televised the now-defunct Women's United Soccer Association[7]
CNN/SI closed its doors on May 15, 2002.[8][9] On many cable systems, CNN/SI was replaced by NBA TV. NBA TV, which launched in 1999, eventually evolved into a joint venture between Time Warner and the NBA that officially launched on October 28, 2008.
While the network closed, its international sports program World Sport continues airing and since 2002 has been produced by CNN International.[10]
The CNN/SI name was maintained for Sports Illustrated's online presence, which was located at cnnsi.com. It has since moved to just si.com. In January 2013, CNN acquired Bleacher Report and ceased all partnerships with Sports Illustrated.[11]
^Note 1 Owned by the NBA, operated by Turner. ^Note 2 Operated by the Meredith Corporation under a local marketing agreement. ^Note 3 Joint venture with Mediaset. ^Note 4 Joint venture with Mediaset España Comunicación. ^Note 5 Assets now owned by WWE, Inc. through WCW, Inc. ^Note 6 Co-owned by Trans Media.
Nickelodeon, Turner Broadcasting System, Boomerang (TV channel), Adult Swim, Hanna-Barbera
American Airlines Flight 77, United Airlines Flight 93, Al-Qaeda, Iraq War, The Pentagon
Cartoon Network, Turner Broadcasting System, Hbo, Time Warner, Cnn
National Basketball Association, Turner Sports, Cnn, Shaquille O'Neal, CNN Sports Illustrated
Cnn, Internet, Journalism, Baseball, CNN Newsroom
Cbs, Fox News Channel, Cnn, Internet, ABC News