World Library  
Flag as Inappropriate
Email this Article

Daniel Kleinman

Article Id: WHEBN0007723368
Reproduction Date:

Title: Daniel Kleinman  
Author: World Heritage Encyclopedia
Language: English
Subject: James Bond in film, NoitulovE, MTV Video Music Award for Best Direction, Bazooka Joe (band), Madonna Live: The Virgin Tour
Publisher: World Heritage Encyclopedia

Daniel Kleinman

Daniel Kleinman (born 23 December 1955) is a British television commercial and music video director who has designed every title sequence for the James Bond series of films since 1995's GoldenEye, with the exception of 2008's Quantum of Solace (which was designed by the filmmaking and design collective, MK12). He will return to design the titles for 2015's Spectre.[1]

Prior to Bond, Kleinman had directed music videos for artists such as Madonna, Fleetwood Mac, Paula Abdul, Simple Minds, Wang Chung, Adam Ant and many others. His 1989 James Bond-inspired video for Gladys Knight's title song to Licence to Kill led to him being chosen as the replacement for regular Bond title designer Maurice Binder after his death in 1991. In addition to the titles, Kleinman also directed the music video for Sheryl Crow's Tomorrow Never Dies title song.

Kleinman has also directed many television commercials for companies ranging from Smirnoff's Sea and Guinness' noitulovE, to pieces for Levi's, Johnnie Walker, Durex and Audi. He also directed the iconic Boddington’s commercials featuring Melanie Sykes.

James Bond

Kleinman's appointment as title designer for the James Bond films placed greater emphasis on the use of modern technologies (such as computer generated images) into the creation of the series' title sequences, as well as an arguably greater emphasis on the integration of elements of each film's respective plots within the musical sequences.

To elaborate:

  • The titles for cold open pre-credits sequence/teaser set during the Cold War and the remainder of the film, set after the fall of the Soviet Union. A key sequence later in the film is set in a Russian dumping ground full of such damaged and redundant statues of Vladimir Lenin and Joseph Stalin.
  • Tomorrow Never Dies title sequence turns the Bond women into anthropomorphic symbols of technology, specifically circuitry and communications to illustrate the plot's concerns with the power of the mass media. Satellites in orbit becoming diamonds is reminiscent of Binder's sequence for Diamonds Are Forever.
  • The titles for The World Is Not Enough feature, appropriately, images of the globe, massed ranks of pumping oil derricks and the usual silhouettes of women actually forming from oil, making use of the rainbow effect of oil on water, and reflecting the storyline's central theme of the exploitation of the natural resource.
  • Die Another Day's titles further integrate plot elements by advancing the story (something not literally seen since Dr. No 's titles) by illustrating Bond (Pierce Brosnan) being tortured during his lengthy imprisonment in North Korea, complete with beatings, dunkings and scorpion stings. For the first time, the traditional shapely women are represented negatively as 'elementals' – water, electricity and extremes of hot and cold all employed in the torture.
  • For the titles of Casino Royale, the women are entirely absent – for the first time since Dr. No – on request by director Martin Campbell.[2] Kleinman's unique sequence replaces the characteristic silhouettes of naked 'lovelies' with angular ones of men (achieved via rotoscoping)[3] – specifically Bond in silhouette and a series of colourful attackers whom he dispatches as he works his way to Double-0 status, again advancing the plot. It is all set against a stylised background of casino and card-game symbolism to reflect the central theme and the poker game scenes in the film, and is reminiscent of the original paperback cover for the novel. The only women to appear are the film's Bond girl, Vesper Lynd, glimpsed as the pack's Queen of Hearts among the cross-hairs/roulette wheels, and HM The Queen on British £10 bank notes. The sequence concludes with a focus on Bond's (Daniel Craig) ice-cold blue eyes.
  • After being absent for Quantum of Solace, Kleinman returned to design the titles for Skyfall. This features the return of the scantily-clad silhouetted women, although in a sparing role and nowhere near the number seen in title sequences prior to Casino Royale. There is, again, a repeating emphasis of Bond's blue eyes, and a sniper wound in Bond's chest (accidentally inflicted in the pre-credits sequence by Eve). The remainder features Bond moving through multiple surreal environments, including a graveyard, a hall of mirrors, a riverbed, and Skyfall itself (the Bond family estate). Chinese lanterns (representing the portion set in Shanghai), target circles from an indoor shooting range with Bond's face, and the film's principal villain, Silva, also make an appearance; the sequence also features Silva's calling card, a red skull. The final portion recalls the film's title, with the sky quite literally falling: pistols, swords and daggers rain down on an apocalyptic rendition of the graveyard, before the sequence again concludes, as in Casino Royale, with a close zoom on Bond's eyes.
  • It has been confirmed that Kleinman will once again return to direct the title sequence of the twenty-fourth Bond film, Spectre.[4]


  1. ^ "Title designer Daniel Kleinman returns to 007 to direct the 'Skyfall' sequence, his sixth James Bond film :: Skyfall (2012) :: The 23rd James Bond 007 Film :: MI6". Retrieved 19 June 2013. 
  2. ^ "Daniel Kleinman Interview –". Retrieved 15 February 2014. 
  3. ^ "Daniel Kleinman on Designing Casino Royale's Main Title Sequence –". Retrieved 19 June 2013. 
  4. ^

External links

This article was sourced from Creative Commons Attribution-ShareAlike License; additional terms may apply. World Heritage Encyclopedia content is assembled from numerous content providers, Open Access Publishing, and in compliance with The Fair Access to Science and Technology Research Act (FASTR), Wikimedia Foundation, Inc., Public Library of Science, The Encyclopedia of Life, Open Book Publishers (OBP), PubMed, U.S. National Library of Medicine, National Center for Biotechnology Information, U.S. National Library of Medicine, National Institutes of Health (NIH), U.S. Department of Health & Human Services, and, which sources content from all federal, state, local, tribal, and territorial government publication portals (.gov, .mil, .edu). Funding for and content contributors is made possible from the U.S. Congress, E-Government Act of 2002.
Crowd sourced content that is contributed to World Heritage Encyclopedia is peer reviewed and edited by our editorial staff to ensure quality scholarly research articles.
By using this site, you agree to the Terms of Use and Privacy Policy. World Heritage Encyclopedia™ is a registered trademark of the World Public Library Association, a non-profit organization.

Copyright © World Library Foundation. All rights reserved. eBooks from Project Gutenberg are sponsored by the World Library Foundation,
a 501c(4) Member's Support Non-Profit Organization, and is NOT affiliated with any governmental agency or department.