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Bay City, Michigan
Branding ABC 12
newscasts: ABC 12 News
weather: "First Alert".
Slogan news: Your Trusted Source
weather: Your Weather Source
Channels Digital: 12 (VHF)
Virtual: 12 (PSIP)
Subchannels .1: 720p 16:9 WJRT-HD
.2: 480i 4:3 WJRT-D2
.3: 480i 4:3 WJRT-D3
Affiliations .1: ABC
12.2: Live Well Network
12.3: WeatherNation TV
Owner SJL Broadcasting, Inc.
(Flint License Subsidiary Corp.)
First air date October 12, 1958
Call letters' meaning Jewett Radio & Phonograph Co. (original owners) of radio station WJR, in Detroit owned by station's founders (with T added to stand for Television)
Former channel number(s) Analog:
12 (VHF, 1958-2009)
36 (UHF, until 2009)
Former affiliations .3: AccuWeather
Transmitter power 30 kW
Height 286 metres (938 ft)
Facility ID 21735
Transmitter coordinates

43°13′49.5″N 84°3′31.7″W / 43.230417°N 84.058806°W / 43.230417; -84.058806


WJRT-TV, channel 12, is the ABC-affiliated station for the Flint/Tri-Cities television market, owned by SJL Broadcasting. Its studios are located in Flint, Michigan, with offices and a second newsroom for the Tri-Cities located in Saginaw. The station broadcasts with 30 kilowatts of power from a 286 metres (938 ft) high tower located on Burt Rd (near Bishop Rd) in Albee Township, Michigan.

WJRT-TV is the only station in the Flint/Tri-Cities market that is headquartered in the city of Flint, and in turn tends to focus its local news stories on Flint and Genesee County, with a secondary emphasis on the Tri-Cities.

Digital television

Channel Video Aspect PSIP name Branding Programming
12.1 720p 16:9 WJRT-HD ABC12 ABC, ABC12 News, general
12.2 480i 4:3 WJRT-D2 LWN LWN, infomercials
12.3 WJRT-D3 ABC12 WeatherNation Local weather forecasts, WeatherNation TV[1]



WJRT-TV was founded in 1958 by Goodwill Stations, the owner of WJR in Detroit at the time.[3] That company won out over two other companies seeking to operate channel 12, the Trebit Corp. (which owned WFDF) and W.S. Butterfield Theatres, Inc. Channel 12 initially wanted to place its transmitter in Independence Township, Michigan. When it was learned that Independence Township was located in Oakland County, part of the Detroit television market, Goodwill settled on placing the tower in St. Charles Township in southwestern Saginaw County; the transmitter remains there today. Once this was done, WJRT-TV went on the air on October 12, 1958, as an ABC network affiliate. Goodwill Stations took over the former WTAC-TV studios and offices after that station folded in 1954; WJRT remains there today.

Goodwill Stations merged with Capital Cities Broadcasting in 1964, but WJRT-TV was spun off to Poole Broadcasting (owned by John Poole, a former Capital Cities stockholder) because the merged company was one VHF station over the Federal Communications Commission (FCC) ownership limit of the time.[4] WJRT-TV was the first Michigan television station outside of Detroit to go all-color in 1967.[3] In April 1978, WJRT-TV along with the rest of Poole Broadcasting (which included WPRI-TV in Providence, Rhode Island and WTEN in Albany, New York) were sold to Knight Ridder.[3] During the late 1980s, Knight Ridder decided to exit broadcasting by selling its stations to separate owners; as a result, WJRT-TV was sold to SJL Broadcast Management in 1989.[3]

During the 1970s, WJRT-TV became Mid Michigan's highest rated television station, helped by ABC's ratings improvements during the decade. During the late 1980s and into the 1990s, WJRT-TV was usually second to WNEM-TV.

As an ABC-owned station

In 1994, New World Communications signed an affiliation deal with Fox Broadcasting Company, resulting in most of New World's stations switching affiliation to Fox. Among the stations due to switch was WJBK-TV in Detroit, a longtime CBS affiliate. To avoid being consigned to UHF in what was then the ninth-largest market, CBS heavily wooed Detroit's longtime ABC affiliate (and former O&O), WXYZ-TV. WXYZ-TV's owner, E.W. Scripps Company, then told ABC that unless it agreed to affiliate with Scripps-owned stations in four smaller markets, it would switch WXYZ-TV to CBS.[5] As a contingency, ABC approached SJL about buying WJRT-TV[3] and sister station WTVG in Toledo, Ohio. WJRT provides city-grade coverage to parts of Oakland and Macomb counties. The deal closed on August 29, 1995.

Soon after ABC purchased WJRT, the station returned to the top of the Mid-Michigan ratings for primetime, where it remains today. Because Capital Cities spun the station off decades earlier, WJRT-TV was the only ABC station not part of the Capital Cities/ABC merger in 1986. Longtime ABC affiliates KTRK-TV in Houston and WPVI-TV in Philadelphia were part of the merger.

Ironically, when ABC acquired WJRT-TV in 1995, it was reunited with its namesake radio station, WJR.[3] WJR's owner, Capital Cities, had merged with ABC in 1986. And in 2002, WFDF (now a Detroit station), which unsuccessfully sought a channel 12 license in the 1950s, would also become a sister to WJRT-TV when ABC bought the station. However, this reunion was partially broken up, as ABC sold WJR, along with other ABC Radio properties, to Citadel Broadcasting in January, 2006.

ABC12 started their digital broadcast on May 1, 2002 on channel 36. June 2008, the station received a construction permit for post-transition digital facilities. WJRT-TV shut down its analog signal, over VHF channel 12, on June 12, 2009, moving its digital signal from channel 36 to VHF channel 12 for its post-transition operations.[3] After the return to VHF, viewers who had installed UHF receiving antennas during the transition period had the signal compromised. So on October 14, 2009, WJRT filed an application to the Federal Communications Commission (FCC) to increase the power level from 18.2 kW to 30 kW.[6] The increase was approved in May 2011.[3]

Return to SJL

On November 3, 2010, Broadcasting & Cable magazine announced that SJL Broadcasting, now owned by the principal owners of Lilly Broadcasting, made an agreement with Disney to buy back WJRT and WTVG, the two smallest stations in ABC's O&O portfolio. Both stations are expected to retain their affiliations with ABC.[7] SJL teamed up with a new private equity partner, Bain Capital, whose affiliated offshoot Sankaty Advisors provided the capital for the purchases (which amounted to $13.2 million on WJRT's end of the $30 million deal). The sale was completed on April 1, 2011.[8] Unfortunately, both ABC12's news director Jim Bleicher and General Manager Tom Bryson either retired or left the station after the sale was announced.[9] Further more, on April 6, 2011, less than a week after SJL taking over control of WJRT, they terminated longtime weekend anchor Joel Feick and removed longtime weeknight anchor Bill Harris from the newsdesk.[10] Harris later returned to WJRT on May 3, 2011, reporting from a homeland security training conference in Grand Rapids for the station's evening newscast.[11] Feick was later hired by competitor WEYI-TV as weekday morning news anchor. [12] On January 4, 2012, it was announced that Harris was also hired by WEYI-TV to anchor the 6 PM newscast, a position he began on January 30, 2012.[13]

On October 8, 2012, a one-on-one interview with Republican Vice Presidential candidate Paul Ryan by ABC12's Terry Camp made national news when Ryan accused Camp of "stuffing words into people's mouths" after he asked questions about inner-city crime and gun laws, then later said Camp "embarrassed himself". MSNBC host Rachel Maddow aired the segment on her show the next day and defended Camp while attacking Ryan's answers. [14] Fox News Channel host Brian Kilmeade took the opposite stance by defending Ryan and saying Camp asked "gotcha questions". [15]

On October 31, 2013, WJRT changed its network affiliation for its weather channel on subchannel 3 from AccuWeather to WeatherNation TV under the ABC12 Weather Nation name.[1]

News operation

WJRT-TV broadcasts a total of 37 hours of local news per week (with six hours on weekdays, and three hours each on weekends, plus the weekly public affairs show Newsmaker), producing far more local content than any other station in its market.

WJRT-TV began producing its newscasts in 16:9 widescreen standard definition on October 26, 2009, during its First at 4 newscast making them the first station in the Flint/Tri-Cities market to do so. On September 7, 2010, WJRT-TV expanded its weekday morning newscast to begin airing at 4:30 a.m.

On October 23, 2011, the station began producing their local newscasts in high definition, the first in the Flint/Tri-Cities market to do so.


External links

  • Query the FCC's TV station database for WJRT
  • BIAfn's Media Web Database -- Information on WJRT-TV
  • WJRT on - programming schedule
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